Yurun Group Headquarters

Xi'an, China
location xi’an, china
client yurun group
architect ym architects, xi’an university of architecture and technology
project manager chang fangyi, jacques maria brandt
status preliminary design
Yurun group headquarters is located in the Caotan area of the northern suburbs of Xi'an, belonging to the economic development sector of the high-speed rail new city. It is about 8 to 16 kilometers away from the urban area. The project includes the headquarters building, new culture square, new culture experience block, industrial incubation park, agricultural product online live broadcast building, exhibition base, and talent apartment. This plan combines distinctive styling and organizational methods, aiming to perfectly integrate multiple functions to form an urban living center and create a powerful landmark effect. Its future-oriented design concept will undoubtedly play a demonstration role in the development of future industrial new towns. High quality open space will enhance the Quality of experience of scientific research office staff and visitors. The design of building shape and open space combines soft curves. The building block is softened by water flow, elegant and flexible, giving it unique shape and personality.
雨润丝路国际经济中心位于西安北郊草滩片区,属于高铁新城经济发展板块,距离市区约8至16公里,项目包括总部大楼、新文化广场、新文化体验街区、产业孵化园区、农产品网络直播大厦及展示基地和人才公寓。本方案结合富有特色的造型与组织方式,旨在将多种功能完美融合以形成城市生活中心,并营造有力的地标效应。其未来导向的设计理念,必将对未来的产业新城发展起到示范作用。高质量的开放空间将会提升科研办公人员与访客的体验品质,建筑形体与开放空间的设计结合了柔美的曲线,建筑的体块被水流软化,飘逸灵动、赋予其独具特色的造型和个性。